AD STARS is happy to welcome 3 of the industry’s most popular creative leaders as Executive Judges: Merlee Jayme (dentsu mcgarrybowen), Ali Rez (Impact BBDO) and Natalie Lam (Publicis Groupe).
Merlee Jayme is the ADVERTISEMENT STARS 2021 Executive Judge for the Brand Name Experience & Activation, Imaginative eCommerce, Direct, Media and PR categories. She became International President at dentsu mcgarrybowen in 2020, and was likewise an AD STARS Executive Judge back in 2015.
“I have actually constantly appreciated ADVERTISEMENT STARS’ principles as a celebration that uses a level playing field for developers by using entries free-of-charge. We are living in an age where creative solutions have never ever been more important, yet spending plans are being squeezed by an international economic slump. I hope creative agencies big and small will enter their work into this year’s awards program, and I can’t wait to be influenced by their ideas and resourcefulness again this year,” says Jayme.
Jayme is one of the Philippine’s most well known creatives. As co-founder of DM9 Jayme Syfu in Manila, which was later gotten by Dentsu Aegis Network, she brought the nation its first Cannes Lions trophy. Ever since, she has won countless honors, ranking eighth in The Drum’s international 2019 ranking of the 100 Best Chief Creative Officers in the world.
Ali Rez, Regional Executive Creative Director at Effect BBDO, United Arab Emirates, returns to ADVERTISEMENT STARS as Executive Judge for the Diverse Insights, Outdoor, PSA, Pivot, Location Brand, Radio & Audio categories. Under his leadership, BBDO Pakistan won Agency of the Year at AD STARS 2018.
“It is constantly an honour to be part of AD STARS, a celebration that is committed to supporting and promoting developers all over the world. I look forward to discovering brave ideas which overthrow stereotypes, provoke change, change the story, or just make us smile,” says Rez.
Effect BBDO emerged as one of the Top 5 most innovative agencies on the planet in 2020, while this year Rez ranks among the Leading 10 ECDs in the world and one of the most Awarded ECD in APAC and MENA, with more than 500 global accolades to his name.
Natalie Lam is also joining ADVERTISEMENT STARS 2021 as Executive Judge for the Interactive, Integrated, Innovation, Mobile, Data Insights and Social & Influencer classifications. She joined Publicis Groupe as the network’s very first Chief Creative Officer for Asia Pacific, Middle East and Africa earlier this year.
“North Asia is a center for innovation and technology, which is among the factors I’m so thrilled to evaluate AD STARS. I am intending to find fresh interactive and digital developments from varied cultures– ideas that embrace innovative technology without forgeting their humanity,” she states.
Lam is understood for producing work that accomplishes a special balance of strategic brand name thinking, storytelling and technology. She made her mark working on Nike at R/GA, later signing up with Ogilvy One Shanghai followed by McCann, Razorfish and Google in the United States.
Now in its 14th year, AD STARS is among the fastest-growing imaginative markets celebrations on the planet with over 20,000 entries received in 2020. The AD STARS 2021 Online Celebration will run from 25th to 27th August, and all winners will be announced on 27th August 2021.
Headquartered in South Korea, AD STARS is now welcoming entries free-of-charge to the ADVERTISEMENT STARS 2021 Awards– the deadline is 15th May, and the leading two Grand Prix of the Year winners will win US$ 10,000 each.